ABOUT: Books are unique and time-honored objects. They have a venerable reputation as being high-quality and substantive, and as such, they offer a unique marketing opportunity for our clients. Books are perceived as permanent and enduring, inviting readers to spend time with a specific subject. They provide an opportunity to distinguish one's self, product, company, or brand using a medium which instills trust and connotes credibility.

BookStudio is a publishing consulting and book development firm that helps clients create books that help propel their brands and businesses to new heights.

We specialize in creating books that can be successfully positioned outside as well as within the traditional bookstore venue. We lend our knowledge of business strategy and strategic marketing and planning to the conceptualization of each project. We then apply our expertise in book development, book marketing, project management, and production to create a book that helps our clients meet and exceed their overall publishing and business goals.

MISSION: BookStudio works with our clients in the following four areas to create a book that will achieve the greatest level of success possible:

• Publishing Business Development
• Conceptual Development
  
• Marketing Plan Development
  
• Book Shepherding

CLIENT DRIVEN: Each client is a respected, valued partner in the consulting process, able to choose the services desired. We shorten your learning curve by applying our knowledge and expertise to the parts of the process we mutually agree need the most support.

FEES: Fees are project oriented and all proposals are tailored to meet the specific needs of each client.

SERVICES: Clients may select from a menu of services choosing any and all services that will best meet their needs to reach the most successful outcome possible.

Below is a partial list of the tasks involved for each service, providing a general overview for each:

Publishing Business Development:
This initial phase involves articulating the goals and desired benefits of the client's publishing endeavors and how they advance their overall strategic goals. To do this we will thoroughly research potential markets for your book and strategize and explore effective distribution channels, extending beyond the bookstore. We will determine and define the conceptual and marketing handle that best articulates your position in the marketplace.

Conceptual Development:
Once we have pinpointed the specific goals and conceptual focus of a project, BookStudio works with clients to finesse that concept into a manuscript. We oversee the manuscript development from selection of ghostwriter and initial outline to final, approved manuscript.

Marketing Plan Development:
While the manuscript is in development, BookStudio will simultaneously create a comprehensive marketing plan intended to broadcast your book's positioning and marketing message. These occur in conjunction to ensure that the manuscript and the marketing plan work together to achieve your goals.

Book Shepherding:
Book Shepherding is what we call product development from final manuscript to finished product. We will efficiently manage the steps that need to be taken to turn your artwork and manuscript into a book, from establishing a budget to proposing the design team to scheduling and overseeing production.

PRINCIPALS: Together, founders Pam Swartz (www.cloudninepress.com) and (www.bookstudiobooks.com) and Karla Olson (www.bookstudiobooks.com) have a combined 35 years of experience in the publishing industry.

CONTACT:
Pam Swartz
phone: 480-609-0426
fax: 480-596-1960
email: pam@bookstudiobooks.com

Karla Olson
phone: 760-753-2279
fax: 760-753-1174
email: karla@bookstudiobooks.com

Mailing Address:
BookStudio, LLC
PO Box 14167
Scottsdale, AZ 85267